Senior Management Programme in Business Analytics

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Programme Overview

The Senior Management Programme in Business Analytics from Indian Institute of Management, Calcutta (IIM Calcutta) will enable senior management professionals looking to advance their competence to employ business analytics for customer-centric value creation and enhanced business transformation. Joining this programme will help participants integrate the strategic aspects of business analytics with relevant technology-oriented operational aspects for actionable insights to enhance productivity and business growth.

Programme Highlights


Learn at one of India's Best Business Schools (NIRF 2022)


3 x 5-Day Campus Immersions - at the IIM Calcutta campus


Immersive hands-on learning through group discussions & simulations


Certificate of completion and IIM Calcutta Executive Education Alumni Status


Interact and network with leading industry experts in guest speaker sessions


Real-world actionable programme curriculum with insights on best practices

*Subject to prevailing COVID-19 conditions and applicable Central and State Government restrictions.

Who is this Programme for?

The Senior Management Programme in Business Analytics uses innovative pedagogical methods to equip mid to senior-level executives with superior analytics strategies and frameworks. With a focus on proven frameworks and best practices in the industry, participants will learn how analytical innovations are leading to disruption in the business world.

This programme is carefully created for:

  • Managers and Senior Managers looking for a practical understanding of analytics to drive existing or future strategic initiatives, and to tackle business problems using analytics within their organisations to propel their career to the next level.

  • Business/Systems/Data Analysts working in data-centric roles who want to explore the business value in analytics to balance business objectives with analytical outcomes

  • Business Heads, CXO’s, and Leaders who are at the forefront of decision-making in their organisations and recognise the need to leverage analytics for business growth and strategic initiatives, and to be able to provide strategic leadership on analytics projects.

  • Senior Consultants who work with leadership teams to provide direction on how new and existing application of business analytical techniques can lead to innovation and competitive advantage.

Learning Outcomes

  • Gain proficiency in identifying strategic opportunities to implement business analytics solutions for competitive advantage

  • Advance your ability to provide vision and direction to the analytics team to adopt specific analytics tools and techniques to optimise and scale performance

  • Build your capacity in evaluating the need-gap to improve productivity through a data-driven systematic approach

  • Lead high-performing analytics projects and teams effectively towards business transformation

  • Incorporate industry best practices in organisational analytics strategy: customer data privacy, legal and ethical issues

IIM Calcutta Executive Education Alumni Status

Upon successful completion of the programme, participants will be eligible for the prestigious IIM Calcutta Executive Education Alumni Status.

  • LDP participants who complete the programme successfully become the Alumni of IIMC Executive Education, which currently has 27000 members

  • LDP Alumni are given an email-id in the IIM Calcutta domain.

  • LDP Alumni can register in the IIM Calcutta Alumni portal either with this email-id or with their personal email-ids. The IIM Calcutta Alumni portal is a common platform for Alumni of all programmes of the Institute to interact with each other and stay connected with the Institute.

  • The Institute shares newsletters, important news and articles about the Institute and its activities, the achievements of the Institute's faculty, staff, students and alumni, upcoming events and programmes etc., on the portal.

  • Alumni can post their achievements, write about jobs or LIVE project opportunities for other alumni to see.

  • The IIM Calcutta alumni network can also be accessed on mobile phones through the mobile app.

  • Executive Education Alumni are entitled to a discount of 5% on the programme fee if they opt to do another LDP.

  • By using the different features of the IIM Calcutta portal, alumni across programmes can engage with each other in many meaningful ways. It is up to the alumni themselves to leverage the platform.

Note: The Executive Education Alumni benefits mentioned here are subject to the discretion of the IIM Calcutta LDP Executive Education department.

Programme Modules

Note: Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours. E-study material will be provided.

Programme Directors

IIMC SMPBA - Peeyush Mehta
Prof. Peeyush Mehta

Programme Director & Professor, Operations Management Group, IIM Calcutta

Professor Peeyush Mehta has a PhD from IIM Ahmedabad. He has been a faculty member at IIM Calcutta, IIT Kanpur and has been a Research Fellow at the Singapore-MIT Alliance at ...

IIMC SMPBA - Saibal Chattopadhyay
Prof. Saibal Chattopadhyay

Programme Director & Professor, Operations Management Group, IIM Calcutta

Professor Saibal Chattopadhyay has a PhD from the University of Connecticut, USA. His research interests include quantitative techniques in advanced marketing research, infere...

Programme Certificate

Programme Certificate

Participants will be awarded a completion certificate and the IIM Calcutta Executive Education Alumni Status on successfully completing all evaluation components and having a minimum attendance of 66% in each of the modules

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Calcutta.

Past Participant Profiles

Top Industries
  • IT Services

  • Banking & Finance

  • Telecommunication

  • Manufacturing

  • Others*

*Others include Airline, Consulting, Education, Insurance, and Real Estate, amongst others.

Top Functions
  • Management

  • Analyst

  • Technical

  • Consultant

  • Operations

Top Companies
  • IBM

  • HSBC

  • Boeing

  • Tata Steel India

  • Hewlett Packard

The Learning Experience

More than 300,000 professionals globally, across 200 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. All the contents of the course would be made available to students at the commencement of the course. However, to ensure the program delivers the desired learning outcomes, the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner during the course period the cost of which is already included in the overall Course fee of the course.

A dedicated program support team is available 7 days a week to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.

Early registrations are encouraged. Seats fill up quickly!

Flexible payment options available.

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